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The 2017 Conversion Optimization Toolbox

IBF Entrepreneur Online –

Digital marketers’ already very long list of responsibilities seems to grow by the day. As enterprises expend more and more resources to extend reach and improve the Web experience, perhaps it is time they consider whether all that effort is really making a positive impact for users and the business itself.

Often lost in the pursuit of a better search, social or email experience, however, is that the changes and modifications made in strategy or technique typically result in only incremental improvements (e.g., higher rankings, reach or open rates). A better course of action is almost always to concentrate on what can be controlled – and that means optimizing the Web experience for conversion.

In this month’s Top 50, readers will find some of the most popular conversion optimization solutions available, from testing platforms to feedback software, to help their companies generate more conversions – from sales to sign-ups – and really begin optimizing the digital experience.

1. Google.com
2. Adobe.com
3. Oracle.com
4. Surveymonkey.com
5. Kissmetrics.com
6. Qualtrics.com
7. Opentext.com
8. Crazyegg.com
9. Optimizely.com
10. Unbounce.com
11. Surveygizmo.com
12. Usertesting.com
13. Browserling.com
14. Browserstack.com
15. Mixpanel.com
16. Leadpages.net
17. Instapage.com
18. Optinmonster.com
19. VWO.com
20. Sumome.com
21. Heapanalytics.com
22. Clicky.com
23. Trymyui.com
24. Chartbeat.com
25. Hellobar.com
26. Qualaroo.com
27. Convert.com
28. Qubit.com
29. Mouseflow.com
30. Monetate.com
31. Clicktale.com
32. Hotjar.com
33. Invespcro.com
34. Persado.com
35. Gosquared.com
36. Ioninteractive.com
37. Evergage.com
38. Usabilityhub.com
39. Woopra.com
40. Sentient.ai
41. Sitespect.com
42. Omniconvert.com
43. Getsmartcontent.com
44. Leanplum.com
45. Ptengine.com
46. Dynamicyield.com
47. Blueconic.com
48. Webengage.com
49. Nelioabtesting.com
50. Inspectlet.com

Source: Website Mag

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